Samson Low Glass collects information from and about you. We collect various types of information from you, as described below. California law requires us to tell you if we share information for cross-contextual behavioral advertising. Described below by category is the information we may collect and if we share it for cross-contextual behavioral advertising. To learn how to modify your cross-contextual advertising preferences view our Notice of Right to Opt-out of Sharing for CrossContextual Behavioral Advertising. We collect contact information. For example, we collect personal identification data, online or in person, among other purposes, to manage your registration as a user, to manage your purchases of products or services, to respond to your queries, and, if you wish, to send you our customized including name, mailing address, email addresses and phone numbers. If you register as a user, we will also have you create a password. In some cases, we may share this information for the purpose noted above. We collect payment information. If you buy products or services we will collect the relevant data, online or in person, as your debit or credit card number to manage payment of the products or services that you purchase, regardless of the method of payment used. We collect information you submit online. This includes information you post when you interact with us on social media platforms. In some cases, we may share this information for the purpose noted above. We collect demographic information and information about product preferences. This includes collecting your age and gender. In some cases, we may share this information for the purpose noted above. We collect biometric information. We may collect biometric information as permitted by law. This includes information collected as part of virtual try-on experiences such as a body or face scan to provide you with product suggestions. This may also include if you decide to pay with your palm print in locations that offer it. This information is kept for the duration of your use of the service. We collect information about your device and location. We collect the type of device you use and location to access our Platforms, including the access and use of the Wi-Fi that we make available to our customers at our stores. We also collect information about the type of browser you are using. And, we may look at what site you came from or what site you go to when you leave us. If you are using our apps, we may also collect your device identification number or the advertising ID. If you use our app, we may look at how often you use the app and where you downloaded it. If you use any of the specific services that we may offer you (such as item finder, reserve a fitting room, etc.) available in some of our stores, we also may 2 process your location and contact information. In some cases, we may share this information for the purpose noted above. We collect information about your use of the Platforms. This includes browsing activity, how you interact with our websites and mobile apps, the products that you buy, and search terms entered. In some cases, we may share this information for the purpose noted above. We do not use or disclose sensitive personal information, as defined by California law, for inferring characteristics or for purposes other than those permitted by law. We keep personal information as long as it is necessary or relevant for the practices described in this Policy. We also keep information as required by law. We use information as disclosed and described here. We use yourinformation to provide you with products and services. This includes sending you product you purchase or processing a return. It also includes sending you newsletters you signed up to receive and/ push notifications or SMS if authorized. We use information to improve our products and Platforms. We may use your information to make our Platforms or products better. We may also use your information to customize your experience with us. This includes understanding your interests and preferences. We use your information to respond to your requests. This includes responding to customer inquiries. We use your information to communicate with you about ourrelationship. We may communicate with you about your account or our relationship. This includes electronic messages (as SMS or push notifications) and calls about order status. We may also contact you about this Policy or our Platform Terms & Conditions. We use your information for marketing purposes. We may provide you with information about new products and special offers. We may also serve you ads, personalized or not, about products and offers. We might tell you about new features or updates. These might be third party offers or products we think you might find interesting. For more information about your choices see the Choices section below. We use information for security and fraud prevention purposes. We may use your information to protect our company and our customers. We also use information to protect our websites and apps. We may use Radio Frequency Identification (RFID) technology for inventory purposes at our stores. If RFID is used, all RFID tags are disabled upon completion of purchase and personal identifiable information is not collected or stored. We use information as otherwise permitted by law or as we may notify you.